Your customers watch TV, they read newspapers and magazines. They research
on the Internet and read e-mails and millions of advertising messages
reach them through all of these media. But which ones work best for each
brand or client? And how much should someone spend? What is the reach?
What is Cost Per Thousand (CPT)?
Media Planning are those activities that, after having received an
objective; defines targets, identifies key factors and elements essential
in attaining these objectives while keeping in mind these factors; and
then selecting various media based on past experience (either by self,
through research or through external help) while sticking to a reasonable
budget. This process, in its entirety forms the entire spectrum of Media
Planning Activities.
> Choose from these Ottawa Marketing Companies:
| Premium
Listings |
 |
|
 Threepods
13 Brinton Ave
Ottawa Ontario
Tel: 613-866-8451
Web: www.3pods.ca
E-mail: info@3pods.ca
Picking the right mix of media and the right amount of media
to buy is a science. Arguably the most important aspect of a
successful campaign. Getting the right message in front of the
right people at the right time is tricky business. However,
at Threepods we have an ace in the hole. By using the power
of a systematic internet research program we can figure out
the minimum effective media buy necessary to achieve our campaign
goals. Armed with information on the competition and the target
audience we can recommend the right buy for your goals. This
buy can include search portals, newspapers, radio, outdoor and
the all the various forms of marketing communications available
to businesses.
Give us a call for a free consultation.
|
|
|
|
| Standard
Listings |
|
|
| |
|
|
|
